01

01

01

01

01

THE TASK

The Task

The Task

THE TASK

THE TASK

Competing with five other agencies, our task was to reimagine the Housing Hub—a platform dedicated to assisting individuals with disabilities in finding suitable homes. In only seven days, we crafted a compelling, human-centered design concept that won the pitch.

Competing with five other agencies, our task was to reimagine the Housing Hub—a platform dedicated to assisting individuals with disabilities in finding suitable homes. In only seven days, we crafted a compelling, human-centered design concept that won the pitch.

Competing with five other agencies, our task was to reimagine the Housing Hub—a platform dedicated to assisting individuals with disabilities in finding suitable homes. In only seven days, we crafted a compelling, human-centered design concept that won the pitch.

Competing with five other agencies, our task was to reimagine the Housing Hub—a platform dedicated to assisting individuals with disabilities in finding suitable homes. In only seven days, we crafted a compelling, human-centered design concept that won the pitch.

Competing with five other agencies, our task was to reimagine the Housing Hub—a platform dedicated to assisting individuals with disabilities in finding suitable homes. In only seven days, we crafted a compelling, human-centered design concept that won the pitch.

DISCOVERY

DISCOVERY

Discovery

Discovery

DISCOVERY

Ross Float and I worked on a human-centred concept, putting the user and their needs at the core.  

Ross Float and I worked on a human-centred concept, putting the user and their needs at the core.  

Ross Float and I worked on a human-centred concept, putting the user and their needs at the core.  

Ross Float and I worked on a human-centred concept, putting the user and their needs at the core.  

Ross Float and I worked on a human-centred concept, putting the user and their needs at the core.  

2 Days

2 DAYS

2 Days

2 days

2 days

DESIGN

DESIGN

Design

Design

Design

Included designing the user journeys, wireframes and UI mock-ups, including a new brand look.

Included designing the user journeys, wireframes and UI mock-ups, including a new brand look.

Included designing the user journeys, wireframes and UI mock-ups, including a new brand look.

I designed the user journeys, wireframes and UI mock-ups, including a new brand look.

I designed the user journeys, wireframes and UI mock-ups, including a new brand look.

3 Days

5 DAYS

5 days

5 days

5 days

Pitch

PITCH

Pitch

Pitch

Pitch

We convinced the client with our design and the outcome-focused, human-centred approach. 

We convinced the client with our design and the outcome-focused, human-centred approach.

We convinced the client with our design and the outcome-focused, human-centred approach. 

We convinced the client with our design and the outcome-focused, human-centred approach. 

We convinced the client with our design and the outcome-focused, human-centred approach. 

Mastered

MASTERED

Mastered

MASTered

Mastered

02

02

02

02

02

The Challenge

The challenge

The challenge

The challenge

The challenge

The Housing Hub's existing homepage lacked a user-centered design, featuring a complex navigation system, disrupted user flows, and a cluttered user interface.

The Housing Hub's existing homepage lacked a user-centered design, featuring a complex navigation system, disrupted user flows, and a cluttered user interface.

The Housing Hub's existing homepage lacked a user-centered design, featuring a complex navigation system, disrupted user flows, and a cluttered user interface.

The Housing Hub's existing homepage lacked a user-centered design, featuring a complex navigation system, disrupted user flows, and a cluttered user interface.

The Housing Hub's existing homepage lacked a user-centered design, featuring a complex navigation system, disrupted user flows, and a cluttered user interface.

03

03

03

04

03

THE APPROACH

The solution

The solution

The APPROACH

The APPROACH

To understand the needs and struggles of our audience to design a solution that is just right for them. Qualitative and quantitative research has been conducted based on Housing Hub's data and in face-to-face interviews with a selection of Housing Hub clients.  

To understand the needs and struggles of our audience to design a solution that is just right for them. Qualitative and quantitative research has been conducted based on Housing Hub's data and in face-to-face interviews with a selection of Housing Hub clients.  

Focussing on simplicity and efficiency in finding the right home. We've implemented an intuitive, easy-to-use questionnaire at the beginning of the user journey. This tool swiftly filters housing options, aligning them closely with the user's needs. The result is a quicker, more direct path to finding the ideal home.

Our approach was to simplify and personalise the home search by starting the user journey with an intuitive questionnaire to quickly filter options, ensuring a faster, direct path to their ideal home.

Our approach was to simplify and personalise the home search by starting the user journey with an intuitive questionnaire to quickly filter options, ensuring a faster, direct path to their ideal home.

04

04

04

04

04

THE SOLUTION

The solution

The solution

The SOLUTION

The Solution

Simplifying and personalising the home search experience by starting the user journey with an intuitive questionnaire to quickly filter options, ensuring a faster, direct path to their ideal home.

Simplifying and personalising the home search experience by starting the user journey with an intuitive questionnaire to quickly filter options, ensuring a faster, direct path to their ideal home.

Simplifying and personalising the home search experience by starting the user journey with an intuitive questionnaire to quickly filter options, ensuring a faster, direct path to their ideal home.

Simplifying and personalising the home search experience by starting the user journey with an intuitive questionnaire to quickly filter options, ensuring a faster, direct path to their ideal home.

Simplifying and personalising the home search experience by starting the user journey with an intuitive questionnaire to quickly filter options, ensuring a faster, direct path to their ideal home.

THE QUESTIONAIRE

QUestionary Prototype

QUestionary Prototype

QUestionary Prototype

QUestionary Prototype

The four questions focusing on basic user requirements, to lead to a personalised selection of a potential housing match - keeping the tone as human as possible.

Focussing on simplicity and efficiency in finding the right home. We've implemented an intuitive, easy-to-use questionnaire at the beginning of the user journey. This tool swiftly filters housing options, aligning them closely with the user's needs. The result is a quicker, more direct path to finding the ideal home.

The four questions focusing on basic user requirements, to lead to a personalised selection of a potential housing match - keeping the tone as human as possible.

The four questions focusing on basic user requirements, to lead to a personalised selection of a potential housing match - keeping the tone as human as possible.

The four questions focusing on basic user requirements, to lead to a personalised selection of a potential housing match - keeping the tone as human as possible.

06

06

06

06

06

The Sweet spot

The sweet spot

The sweet spot

The Sweet spot

The Sweet spot

The sweet spot is the core of the platform; it shows the matching factor in percentage for each listed hub home and varies depending on the filtering or answered questionaries.

The sweet spot is the core of the platform; it shows the matching factor in percentage for each listed hub home and varies depending on the filtering or answered questionaries.

The sweet spot is the core of the platform; it shows the matching factor in percentage for each listed hub home and varies depending on the filtering or answered questionaries.

The sweet spot is the core of the platform; it shows the matching factor in percentage for each listed hub home and varies depending on the filtering or answered questionaries.

The outcome barometer and  core of the platform; it shows the matching factor in percentage for each listed hub home and varies depending on the filtering or answered questionaries.

07

07

07

07

07

The Housing Hub
Landing page

The Housing Hub
Landing page

The Housing Hub
Landing page

The Housing Hub
Landing page

The housing hub
landing page

While creating this case study, The Project was nearing realisation. The displayed screens are conceptual drafts that helped win the pitch. Visit the Housing Hub website here:

While creating this case study, The Project was nearing realisation. The displayed screens are conceptual drafts that helped win the pitch. Visit the Housing Hub website here:

While creating this case study, The Project was nearing realisation. The displayed screens are conceptual drafts that helped win the pitch. Visit the Housing Hub website here:

While creating this case study, The Project was nearing realisation. The displayed screens are conceptual drafts that helped win the pitch. Visit the Housing Hub website here:

While creating this case study, The Project was nearing realisation. The displayed screens are conceptual drafts that helped win the pitch. Visit the Housing Hub website here:

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